Subliminal Research – University Study on Apple Logo
Wednesday, May 27, 2009 10:00Posted in category Subliminal Advertising
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Here is a research study into subliminal messaging conducted by Duke University.
They flash an image of the Apple logo for 30 milliseconds while participants are unaware of them. With the Apple logo being so strongly linked with creativity they wanted to see if participants who saw the subliminal Apple logo were more creative in later tasks..
Well I don’t want to give away the result so watch the video and find out, and see what Duke University thinks of subliminal adverts and perception:
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