May 292009

Here is a research study done on gender roles and conformity.

Basically the researchers place signs on 2 doors next to each other with the symbol for a man, or for a woman. The results are astounding as most of the people walk to the correct door, even changing the route they were taking upon seeing the sign.

We thought this expiriment was interesting on a deeper level, we don’t have the results, but we wonder how many of the people who did not seem to visably notice the signs actually took the right door – this would suggest a subliminal level of perception: